Safeguarding young patients: Health information should be protected – not marketed

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Safeguarding young patients: Health information should be protected – not marketed

Michael Webster
Private CR Tim Mossholder on Unsplash
Under the Privacy Act 2020, agencies must legally safeguard personal data. Health practitioners in New Zealand should exercise heightened caution, especially regarding children [Image: Tim Mossholder on Unsplash]

Michael Webster advocates caution in healthcare marketing, particularly when it comes to the privacy of tamariki

It’s hard to access a service in New Zealand without having to hand over data. Sharing your name or email address is now the norm – much like we accep